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What is it?
WOW Hooked 100% Clean Curl Shampoo with Root-Locking Technology.
Residue-free, sulfate-free formula helps anchor hair to prevent shedding + reduce breakage in curly hair.
What it does
Unique, sulfate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls.
Features our proprietary Procapil® blend to help "anchor" strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions).
Leaves curls' surface film-free and optimally receptive to leave-in hydrators + moisturizing stylers.
What else you need to know
No Silicones, No Alcohol, No Sulfates, Paraben-Free, Vegan
How to use
Apply to wet hair and massage into a lather. Rinse thoroughly and repeat.
If you don't achieve a rich, foamy lather, this means your hair has a lot of buildup and you may require a third shampoo application.
What is it?
WOW Hooked 100% Clean Curl Shampoo with Root-Locking Technology.
Residue-free, sulfate-free formula helps anchor hair to prevent shedding + reduce breakage in curly hair.
What it does
Unique, sulfate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls.
Features our proprietary Procapil® blend to help "anchor" strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions).
Leaves curls' surface film-free and optimally receptive to leave-in hydrators + moisturizing stylers.
What else you need to know
No Silicones, No Alcohol, No Sulfates, Paraben-Free, Vegan
How to use
Apply to wet hair and massage into a lather. Rinse thoroughly and repeat.
If you don't achieve a rich, foamy lather, this means your hair has a lot of buildup and you may require a third shampoo application.